Dr. Martina Mutheu

B.Ed (Moi), M.A. (Nairobi), Ph.D (Nairobi)

Tel: +254 20 4910000 - SOJMC. martinamutheu@uonbi.ac.ke 

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Audiences to Users. The Paradigm Shift in the Role of Audiences in the Execution of Mobile Money Transaction in Kenya.

Citation:
Mulwa M, Lusike L. "Audiences to Users. The Paradigm Shift in the Role of Audiences in the Execution of Mobile Money Transaction in Kenya." Journal of New Media and Mass Communication.. 2015;35, 2015(ISSN 2224-3267 (paper) ISSN 2224 3275 (online) ).
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20824-22947-1-pb.pdf400.03 KB

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  • Mobile banking (2)
  • mobile virtual network (1)
  • network formation (1)

Recent Publications

  • Unlocking the stalemate: Multifaceted Learning Solution (MLS) for Inclusive Content Delivery to Basic Level Learners in Kenya
  • Unlocking the stalemate: Multifaceted Learning Solution (MLS) for Inclusive Content Delivery to Basic Level Learners in Kenya
  • Financial Inclusion through Mobile Money. The M-ASCA Model in Kenya
  • Mobile Money and Empowering the Lesser off Segments in Society: Mobile Accumulating Savings and Credit Association (M-ASCA) Model in Kenya
  • Barriers to Uptake and Use of Added Value Mobile Money Products by the Lesser off Segments in Kenya
  • ICT in Greenhouse farming: KALRO /USAID – FtF IARDP Training of Trainers and Farmers on Greenhouse Crop Production in Kenya
more

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