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Dr. Martina Mutheu

 Dr.  Martina is a lecturer at the School of Journalism and Mass Communication, University of Nairobi. She has carried out ethnographic studies in technology adoptions uptake and use and is actively involved in the mobile money industry. She has closely worked with underprivileged populations and has a wealth of experience in the implementation of technology based products targeting poor and marginalized populations. She is the copyright holder of the M-ASCA Model, an Innovation that virtualizes all savings and credit processes creating virtual communities that ride on each other from anywhere to guarantee each other and access credit among other functionalities (www.m-asca.co.ke) in Kenya.  Her research interests are informed by the need to provide interventions for alleviating exclusions associated with the poor and marginalized. She has published widely and participated in conferences, exhibitions and expos in Kenya and other African Countries.

 

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