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Cellular network coverage planning efficiency is traditionally evaluated through various network metrics assessing the Quality of Service (QoS). When it comes to coverage service, however, user satisfaction can be considered the logical metric of performance. This study presents a hybrid Quality of Experience (QoE) index that can be used as a basis of network coverage planning efficiency assessment. A spatial analysis framework is employed to evaluate the user perceived QoS offered by one of the leading cellular service providers in Kenya as perceived by consumers under everyday conditions of use. Regions where subscribers may be experiencing low service quality service were identified. The study shows that urban based consumers tend to have higher quality expectations than the rural users.




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