Publications

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2017
2016
2015
Joseph OO, Francis K. "The Influence of Organizational Culture and Market Orientation on Performance of Microfinance Institutions in Kenya." International Journal of Business and Management. 2015;10(8):204-211. Abstractthe_influence_of_organizational_culture_and_market_orientation_on_performance_of_microfinance_institutions_in_kenya.pdf

The objective of our study is to assess the influence of organizational culture and market orientation on
performance. The population of the study comprise microfinance institutions that are members of the Association of Microfinance Institutions (AMFI) in Kenya. We used descriptive cross-sectional survey design. We collected primary data using structured questionnaire. We test our hypotheses through regression analysis. Our results demonstrate that organizational culture significantly and positively influence variations in performance. The partial mediation effect of market orientation on the relationship between organizational culture and performance was confirmed. The complimentary effect of organizational culture on market orientation implies that organizations need to spend more resources in nurturing market orientation to create sustainable competitive advantage through delivery of superior customer experience. We conclude that the influence of organizational culture and market orientation on performance is more plausible for mature industries regarded as diverse in terms of customer needs.
Keywords: organizational culture, market orientation, performance, microfinance

2012
Thuo J K, N KF, et al. "“Customer Relationship Management Practices and the Marketing Productivity of Commercial Banks in Kenya”,.". In: : 3rd African International Business and Management Conference (AIBUMA). Nairobi; 2012.
2011
and KLW, Kibera F. " “Guidelines for Writing Academic Research Projects”. ." Fountain. Journal of Faculty of Education. 2011:117-129.
Kibera LW, Kibera FN. "The Determinants of Learning Achievement of Public Primary School Children in Kenya." Journal of African International Business and Management . 2011.
2010
1999
1998
FN. K, Waruingi) BC. "Fundamentals of Marketing: An African Perspective; Nairobi: ." Kenya Literature Bureau; 1998.
1997
1996
F.N. K. " The Impact of Print Communication of the Adoption of Innovations by Kenyan Farmers”." Nairobi Journal of Management, University of Nairobi. 1996;1(2):183-193.
Kibera FN. "“A survey on Marketing Research conducted in Kenya”. ,." Nairobi Management Journal. 1996;1:29-49.
1995
Kibera FN. "“The Role of the Cooperative Movement in Kenya’s Socioeconomic Development”, ." Journal of Business Administration, University of Dhaka,. 1995;21(1&2):101-114.
1994
1988
Kibera FN. "“The Transfer of Western Marketing Know-how to East Africa” ." Journal of Business Administration, Institute of Business Administration, University of Dhaka,. 1988;14:462-83.
1987
Kibera FN. " “An Input-Output Model for Analyzing Retailing Systems in Kenya." SOKONI Journal of Marketing Society of Kenya. 1987.
1985
Kibera FN. " “The Effect of Message Content and Source Credibility of Information Gain by Coffee Smallholders in Central Kenya." , Journal of Management Business and Economics, Institute of Business Administration, University of Dakar, Dhaka, . 1985;11(3).
1984
Kibera FN. " “On Measuring Literacy”." Management Journal of the Kenya Institute of Management. 1984:13-14.
1982
F.N K. " “A Critical Review of Communication Theory”, ." Journal of African Management. 1982:2-8.
Kibera FN. " “How Rural Buyers View Different Sources of Agricultural Information”." Management, Journal of Kenya Institute of Management. 1982.
FN. K. " “Rural Buyers’ Exposure to mass media”, ." Management, Journal of Kenya Institute of Management. 1982.
1980
1976

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